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Suitable for all breeds of dogs
Click here for more info.
In general, unless your dog has health issues, you probably won't have to worry about these figures. Click here for more information
Mixing bowl composition
This is the ingredients list as printed on the packaging or manufacturer's website.
Think of the 'mixing bowl' composition like a recipe - all the ingredients you would need to put in a 'mixing bowl' in order to make the food.
Ingredients have to be listed in descending order of their weight so the higher it appears, the more there is.
Highlighted ingredients
Ingredients that we believe to be controversial or inferior are highlighted in yellow with particularly low grade, highly contentious or excessively vague ingredients in red.
As fed composition
While the 'mixing bowl' composition is useful for knowing what went into the food, it doesn't always reflect what your dog is actually eating. This is because the processes that turn the ingredients into the finished pet food can significantly alter the relative weights of the ingredients.
For this reason we've calculated the approximate 'as fed' percentages for the main ingredient categories in the finished product.
Please note that these figures are very approximate. They are estimates based on the information provided by the manufacturer in the ingredients list so the clearer the terminology and the more percentages they provide, the more accurate our estimates will be. Wherever information is lacking, we always assume the worst.
Ingredient categories
◉ Meat ingredients: includes all meat and fish ingredients except isolated fats/oils.
◉Added oils and fats: includes all isolated oil and fat ingredients.
◉ Carb-rich ingredients: includes all ingredients derived from grains, pseudo-grains, potatoes and other starchy root vegetables, sweet potato and legumes (except whole peas which are categorised under fruit and veg) except for isolated protein and extracted oils. Also includes fibre supplements.
◉ Fruit and veg: includes all whole vegetables and fruits.
◉ Other: all other ingredients. Mostly made up by nutritional supplements and additives.
For more information on any ingredient, please take a look at our Dog Food Ingredient Glossary
The dry matter level of a nutrient is the percentage there would be in the food if all of the water was removed.
With water taken out of the equation, these figures allow the nutrient levels of foods of different types (like wet and dry) to be compared on an even playing field.
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58 out of 100 - Average
Our unique product ratings are calculated based on a number of characteristics including the quality and quantity of the stated ingredients, certain nutritional and technological additives and the processing methods used to create the food. They are designed to indicate how beneficial we think a food is likely to be for the majority of dogs when fed on a daily basis for an extended period. Click here for more information
Country of origin: United Kingdom
A technological additive is any substance added to a pet food "for a technological purpose and which favourably affects the characteristics of feed".
The most common categories of technological additives include preservatives and antioxidants, gelling agents and thickeners and probiotics.
While the primary effects of technoloical additives are certainly 'favourable' (increased shelf life in the case of preservatives & antioxidants, better food texture and consistency in the case of gelling agents and thickeners etc.) some have been linked to health problems in pets and should be treated with caution.
Unfortunately, many technological additives do not have to be declared by the manufacturer so just because they do not appear on the label does not necessarily mean they are not in the food. If in doubt, ask the manufacturer directly exactly what technological additives their foods contain.
Gareth• one year ago
i have a dog 10 years old with itchy skin conditions thinking it was grass but now thinking food related would this food work
Cook2 Gareth• one year ago
Hi my dog is on the turkey and rice, he will not eat the other flavours, he had itchy skin and this has helped him alot, he now has great fur. He sometimes will not eat it so I soak the biscuits or add a little chappie as that again is all that doesn't start his itching off. I also use dermacton ear drops which are natural and they work brilliantly. Hope this is of some help
Maria Grimes• 3 years ago
My dog is a border terrier 7 years old rescue dog always seems hungry weighs 9lb how much food would you give hil we give him 75g twice a day is this enough
Jackie• 6 years ago
I've fed Burgess Supadog Sensitive for several years and to a number of dogs including several foster dogs and have always had positive results. I now feed the Salmon variety to my two hounds who are both around 11 years of age and they both do great on it. Wouldn't feed anything else, and would certainly recommend it.
Mattie Parsons• 6 years ago
I have been using Supadog Sensitive for about 20 years with dogs that have arrived with lots of problems direct from a pound. One dog was allergic to all cereals apart from white rice, all dairy foods and raw meat, this was the only food he could eat without being ill. Several dogs were in starving condition including a 20 week old pup, puppy food would have been too much for her and she thrived on this food like they all did. My oldest dog was 17.5, fed on this to the end, she had lots of energy and was playful to the end. I won't feed my dogs on any other dog food as all the dogs I have had, as well as foster dogs, have all improved and thrived on this food.
tina caird-Robinson• 10 years ago
We have used Supadog dog about 15 years and have used it on rescues with sensitive time. We have used it on bass leonberger jrts and Chihuahuas ranging from 8 week old pups to 16 years. It agrees with all of them and always recommend supadog
TINA