Updated 05 May 2016
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Pooch & Co Adult

Type of food

Dry extruded complete

Dog types

Pet dogs

Breed sizes

Suitable for toy breed dogs
Adult weight 1-4kg. e.g. Chihuahua, Pomeranian, Yorkshire Terrier
Suitable for small breed dogs
Adult weight 4-10kg. e.g. Beagle, Dachshund, Jack Russell
Suitable for medium breed dogs
Adult weight 10-25kg. e.g. Border Collie, Staffie, Springer, Vizsla
Suitable for large breed dogs
Adult weight 25-45kg. e.g. Boxer, Labrador, Greyhound
Suitable for giant breed dogs
Adult weight 45kg+ e.g. Bernese, Great Dane, Mastiff

Dog ages

From 12 months to 7 years

Pack sizes

2kg & 12kg bags

RRP

12kg bags = £39.99

Nutritional rating

74%

At a glance

Natural: Free from added artificial preservatives, antioxidants, colourings, flavourings or other controversial synthetic ingredients
Not high in meat: Contains less than 30% meat (on a dry matter basis) or meat percentage is unspecified
Hypoallergenic: Free from all ingredients that are regularly linked by veterinarians to food allergies and/or intolerance in dogs like wheat, maize, dairy products, soya products and artificial additives
Clearly labelled: Each ingredient is clearly and individually stated and there is at least a reasonable indication of the percentages of the main ingredients
Certified nutritionally complete: This food complies fully with the complete food nutrient tolerances as recommended by FEDIAF and/or AAFCO

Price per day

£
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Nutrition

Ingredients List

Lamb Meal (min 26%), Rice (min 26%), Poultry Fat, Barley, Sugar Beet Pulp, Fish Meal, Brewers Yeast, Yucca Extract, Minerals and Vitamins, Omega 3.

Typical Analysis

Protein 22.00%, Oil 8.00%, Fibre 2.50%, Ash 8.50%, Vitamin A 11,250 IU/kg, Vitamin D3 1,688 IU/kg, Vitamin E 92 IU/kg, Copper 15 mg/kg.

Dry weight nutrients

Above average

Average

Below average

* NFE carbohydrate level (i.e. not including fibre). Level estimated from available data.

Pricing

12kg bags RRP

£39.99

Grams per day

0g

Cost per day

£

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Company

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Company info
Made by: Pooch & Co 1212 Pooch & Co foods listed11 Pooch & Co treats listed
Company HQ: West Sussex, UK
Manufacturer's product description

" 100% Natural, wholesome, hypo-allergenic ingredients formulated without wheat gluten, wheat, dairy or soya.

No rendered meats, carcass or derivatives, nothing genetically modified, no artificial preservatives, colours, taste enhancers or sweeteners. We use only whole human grade meats, grains, fruit and vegetables - to produce a delicious, nutritious, digestible food for your pet. "

Nutritional rating

74%

Review

hypoallergenic

Hypoallergenic

natural

Natural

clear ingredients list

Clearly labelled

According to the website, Pooch & Co is built around the principal that pet food should be approached in exactly the same way that we do our own diet. This means the whole range is free from artificial additives as well as all of the most common allergy causing ingredients making them completely hypoallergenic.

Like many dog foods in this class, Pooch & Co is heavily based on meat meal and white rice. Over the last couple of decades, this approach has come to dominate the dry, natural dog food market and for good reason: it is extremely versatile and very easy for most dogs to digest. Pooch & Co have 3 adult varieties, all very similar but with different meat sources to add a bit more variety to your dog's diet.

The meat meal found in Pooch & Co is certainly high quality and unlike many competitor products, Pooch & Co specify exactly how much meat meal is contained in each variety eliminating the need for any guesswork.

White rice isn't the most nutritious grain - in fact it is almost entirely made of energy rich but nutritionally poor starch - but it is very easy for most dogs to digest making it a good choice for sensitive dogs. Barley is more nutritious but since the amount isn't specified, the foods could in theory be quite grain rich which won't appeal to everyone.

The remaining ingredients are all fairly standard nutritional supplements: beet pulp for fibre, yeast for B vitamins and protein, poultry fat for... well, fat. Additional omega 3 oils are always welcome as they are essential for good health but can often be quite low in pet foods.

Although the Pooch & Co recipe isn't exactly groundbreaking, where it does really stand out is on price. Compared to similar products from the likes of James Wellbeloved, Pooch & Co is considerably less expensive per kilo, and, on a couple of points, a better food.

Conclusion: A good hypoallergenic dog food at a good price.

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