Updated 14 Mar 2017
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Pure Chicken Dinner

Type of food

Air dried complete

Dog types

Pet dogs

Breed sizes

Suitable for toy breed dogs
Adult weight 1-4kg. e.g. Chihuahua, Pomeranian, Yorkshire Terrier
Suitable for small breed dogs
Adult weight 4-10kg. e.g. Beagle, Dachshund, Jack Russell
Suitable for medium breed dogs
Adult weight 10-25kg. e.g. Border Collie, Staffie, Springer, Vizsla
Suitable for large breed dogs
Adult weight 25-45kg. e.g. Boxer, Labrador, Greyhound
Suitable for giant breed dogs
Adult weight 45kg+ e.g. Bernese, Great Dane, Mastiff

Dog ages

From weaning to old age

Pack sizes

500g, 2kg & 4kg packs

RRP

4kg packs = £49.99

Notes

Pure Dog Food is an air-dried food and needs to be reconstituted with water. The following suggested amounts are based on the recommended weight of dry food before reconstitution.

Nutritional rating

72%

At a glance

Natural: Free from added artificial preservatives, antioxidants, colourings, flavourings or other controversial synthetic ingredients
Not high in meat: Contains less than 30% meat (on a dry matter basis) or meat percentage is unspecified
Hypoallergenic: Free from all ingredients that are regularly linked by veterinarians to food allergies and/or intolerance in dogs like wheat, maize, dairy products, soya products and artificial additives
Clearly labelled: Each ingredient is clearly and individually stated and there is at least a reasonable indication of the percentages of the main ingredients

Price per day

£
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Nutrition

Ingredients List

as Fed: Chicken & Chicken Liver (25%), Potato (20%), Parsnip, Carrot, Apple, Cabbage, Green Beans, Minerals.

Italicised text = Information not usually on label but provided by manufacturer to help with our ratings.

Energy

406.0 kcal/100g

Typical Analysis

Protein 26%, Fat 11%, Crude Fibre 2.5%, Ash 4.4%.

Nutritional additives (per kg)

Vitamin A 4,50mg, Vitamin D3 0,04mg, Vitamin E 60,00mg, Vitamin B2 80,00mg, Vitamin B12 0,08mg, Vitamin B1 5,00mg, Vitamin B6 9,00mg, Vitamin C 650,00mg, Selenium 0,10mg, Manganese 50,00mg, Copper 5,00mg, Zinc 80,00mg, Iron 60,00mg, Calcium 180,00mg, Phosphorous 120,00mg.

Dry weight nutrients

Above average

Average

Below average

* NFE carbohydrate level (i.e. not including fibre). Level estimated from available data.

Pricing

4kg packs RRP

£49.99

Grams per day

0g

Cost per day

£

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Company info
Made by: Pure Petfood 44 Pure Pet Food foods listed22 Pure Pet Food treats listed
Company HQ: Yorkshire, UK
Manufacturer's product description

" Chicken Dinner is a complete human quality food which provides an economical way to feed a healthy low processed diet to picky or sensitive dogs who deserve the best. A more moderate level of protein and fat make this recipe perfect for adult maintenance, more senior dogs, as well as dogs who are prone to carry a little extra weight.

Why Dehydration

Dehydration naturally preserves the food, removing the moisture whilst retaining the nutrients and goodness found in the fresh and raw ingredients we use in our recipes. Our meats are lightly heated just enough to remove any harmful pathogens, our fresh fruit and vegetables are carefully prepared, before we slowly dehydrate all of our ingredients.

Human Quality Food

We make pure food from 100% human quality ingredients, the standards in making Pure are so high in fact that we are regulated by both the human and the animal food authorities. Pure foods contain no grains or gluten and are high in protein, ensuring a healthy balanced diet. Why would you feed your best friend something you wouldn’t eat yourself…

Just Add Warm Water

This unique process gives Pure all of the advantages of both wet & dry food. Adding water allows the food to expand in the bowl rather than the stomach making it easier to chew and helping to prevent bloating, whilst reducing the risk of dehydration. At the same time like a good quality dry food Pure is super easy to store and has a great shelf life. "

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