Updated 07 Aug 2018
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True Instinct High Meat Adult Small Breed

Type of food Complete wet food
Dog types Pet dogs
Breed sizes
Suitable for toy breed dogs
Adult weight 1-4kg. e.g. Chihuahua, Pomeranian, Yorkshire Terrier
Suitable for small breed dogs
Adult weight 4-10kg. e.g. Beagle, Dachshund, Jack Russell
NOT suitable for medium breed dogs
Adult weight 10-25kg. e.g. Border Collie, Staffie, Springer, Vizsla
NOT suitable for large breed dogs
Adult weight 25-45kg. e.g. Boxer, Labrador, Greyhound
NOT suitable for giant breed dogs
Adult weight 45kg+ e.g. Bernese, Great Dane, Mastiff
Dog ages From 12 months to old age
Pack sizes 150g pouches
RRP 150g pouches = £1.39

Nutritional rating


At a glance

Natural: Free from added artificial preservatives, antioxidants, colourings, flavourings or other controversial synthetic ingredients
High meat content: Contains at least 30% meat (on a dry matter basis)
Hypoallergenic: Free from all ingredients that are regularly linked by veterinarians to food allergies and/or intolerance in dogs like wheat, maize, dairy products, soya products and artificial additives
Clearly labelled: Each ingredient is clearly and individually stated and there is at least a reasonable indication of the percentages of the main ingredients
Certified nutritionally complete: This food complies fully with the complete food nutrient tolerances as recommended by FEDIAF and/or AAFCO

Price per day

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Ingredients List

Chicken 50% (Including 26% Chicken Fillets, 19% Free-Range Chicken), Carrots (2%), Peas (2%), Minerals, Salmon Oil, Chicory Root (0, 1%), Dried Kelp (0, 1%), Dried Rosemary (0, 1%).

Typical Analysis

Protein 11,1%, Fat Content 5.9%, Crude Fibre 0.5%, Inorganic Matter 2.1%, Moisture 78%.

Nutritional additives (per kg)

Vitamin D3 200 IU; Vitamin E 30mg; Vitamin C 40mg; Calcium iodate 3.2mg (I: 0.75mg); Copper sulphate pentahydrate 6.9mg (Cu: 1.75mg); Manganous sulphate monohydrate 9.28mg (Mn: 3mg); Zinc sulphate monohydrate 41.2 mg (Zn: 15mg).

Dry weight nutrients

Above average


Below average

* NFE carbohydrate level (i.e. not including fibre). Level estimated from available data.


150g pouches RRP


Grams per day


Cost per day


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Company info
Made by: Natures Menu
Company HQ: Norfolk, UK
Sister brands: Prize Choice1919 Prize Choice foods listed
Manufacturer's product description

" A nutritionally complete dog food pouch for small breeds made with shredded chicken fillet and premium quality Scandinavian salmon. An irrisistible high meat, grain free wet dog food bursting with nutritious superfood ingredients for overall health and vitality and a healthy skin and coat.

With wholesome fruits, vegetables and botanicals. Made with 100% natural ingredients.

A raw inspired recipe, steam cooked to lock in goodness.

No artificial colours, flavours or preservatives.

Store True Instinct dog food pouches in a cool and dry place. After opening keep refrigerated for max. 2 days. Serve at room temperature. Clean fresh water should be available in a clean bowl at all times..

All of our complete and balanced meals are veterinary approved and made to PFMA and FEDIAF guidelines.

Each single serve portion comes in a convenient 150g pouch, perfect for small breeds. "

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Approved supplier

Natures Menu - Real Food Pets Love

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