Updated 30 Aug 2019
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Sainsbury's Hypoallergenic Recipe Adult Dry

Type of food

Dry extruded complete

Dog types

Pet dogs

Breed sizes

Suitable for toy breed dogs
Adult weight 1-4kg. e.g. Chihuahua, Pomeranian, Yorkshire Terrier
Suitable for small breed dogs
Adult weight 4-10kg. e.g. Beagle, Dachshund, Jack Russell
Suitable for medium breed dogs
Adult weight 10-25kg. e.g. Border Collie, Staffie, Springer, Vizsla
Suitable for large breed dogs
Adult weight 25-45kg. e.g. Boxer, Labrador, Greyhound
Suitable for giant breed dogs
Adult weight 45kg+ e.g. Bernese, Great Dane, Mastiff

Dog ages

From 12 months to old age

Pack sizes

2kg bags


2kg bags = £6.00

Exclusive to

Sainsbury's Supermarkets

AADF rating


At a glance

Natural: Free from added artificial preservatives, antioxidants, colourings, flavourings or other controversial synthetic ingredients
High meat content: Contains at least 30% meat ingredients (on a dry matter basis)
Hypoallergenic: Free from wheat, maize, dairy products, soya products and artificial additives
Not clearly labelled:

It is difficult to tell exactly what is in this food due to a lack of labelling clarity.

Certified nutritionally complete: This food complies fully with the complete food nutrient tolerances as recommended by FEDIAF and/or AAFCO

Price per day




Mixing bowl:

Poultry 60% (Poultry Meat Meal, Fresh Chicken), Potato Starch, Potato Flakes, Beet Pulp (6%), Poultry Gravy, Whole Flaxseed (5%), Poultry Oil (5%), Alfalfa, Minerals, Extract of Yucca Schidegera (0.02%).

As fed (BETA):

Why is this different from the ingredients list?

Nutritional additives (per kg)

Vitamin A 18000iu, Vitamin D3 2000iu, Vitamin E 500mg, Zinc Chelate of Amino Acids Hydrate 200mg, Zinc Sulphate Monohydrate 194.44mg, Ferrous Sulphate Monohydrate 133.33mg, Manganous Sulphate Monohydrate 62.5mg, Cupric Sulphate Pentahydrate 20mg, Organic Form of Selenium Produced By Saccharomyces Cerevisae 3b8.10 8.70mg, Calcium Iodate Anhydrous 3.17mg, Sodium Selenite 0.29mg.

Typical Analysis

Protein 25.0%, Fat 12.0%, Fibre 3.0%, Ash 7.0%, Moisture 8.0%, Omega3 1.00%, Omega6 2.00%.


340.0 kcal/100g

Dry weight nutrients

Above average


Below average

* NFE carbohydrate level (i.e. not including fibre). Level estimated from available data.


2kg bags RRP


Grams per day


Cost per day



See more
Company info
Name: Sainsbury's 99 Sainsbury's foods listed
HQ: London, UK
Manufacturer's product description

" A complete pet food for adult dogs

A natural and balanced diet is vitally important for your pet's overall health and well being. That's why we've worked with pet nutrition experts to create naturally hypoallergenic recipes without anything commonly known to cause intolerances or allergies in dogs. Only the finest quality ingredients are used to ensure a balanced, nourishing meal providing the best nutritious goodness for your dog.

Made using fresh chicken and potato for delicious, wholesome goodness. "

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2 Comments AADF Privacy Policy Sign in to comment
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tobies a month ago

Just bought this products as my dog is allergic to RICE, SOYA, OATMEAL & PEAS. looks like these 4 are not in it, really pleased as hard to find complete without 1 or all 4 of these in it.Can anyone confirm these 4 foods are NOT in it. thanks

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ComeWhatThey 4 months ago

Price seems to have risen slightly to £6.40, but I was surprised to find something this good from a supermarket own brand. If you have to get it from a supermarket, this seems like the best option by far.

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