Updated 03 Feb 2020
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Pure Brilliant Beef

Type of food

Air dried complete

Dog types

Pet dogs

Breed sizes

Suitable for toy breed dogs
Adult weight 1-4kg. e.g. Chihuahua, Pomeranian, Yorkshire Terrier
Suitable for small breed dogs
Adult weight 4-10kg. e.g. Beagle, Dachshund, Jack Russell
Suitable for medium breed dogs
Adult weight 10-25kg. e.g. Border Collie, Staffie, Springer, Vizsla
Suitable for large breed dogs
Adult weight 25-45kg. e.g. Boxer, Labrador, Greyhound
Suitable for giant breed dogs
Adult weight 45kg+ e.g. Bernese, Great Dane, Mastiff

Dog ages

From weaning to old age

Pack sizes

2kg, 4kg & 8kg bags

RRP

8kg bags = £139.99

Notes

Pure Dog Food is an air-dried food and needs to be reconstituted with water on roughly a 1:1 basis. The following suggested amounts are based on the recommended weight of dry food before reconstitution.

Nutritional rating

93%

At a glance

Natural: Free from added artificial preservatives, antioxidants, colourings, flavourings or other controversial synthetic ingredients
High meat content: Contains at least 30% meat (on a dry matter basis)
Hypoallergenic: Free from all ingredients that are regularly linked by veterinarians to food allergies and/or intolerance in dogs like wheat, maize, dairy products, soya products and artificial additives
Clearly labelled: Each ingredient is clearly and individually stated and there is at least a reasonable indication of the percentages of the main ingredients
Certified nutritionally complete: This food complies fully with the complete food nutrient tolerances as recommended by FEDIAF and/or AAFCO

Price per day

£
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Nutrition

Ingredients List

Beef and Beef Liver (50%), Carrot, Parsnip, Celery, Coconut and Minerals.

Energy

464.0 kcal/100g

Typical Analysis

Protein 37%, Fat 22%, Crude Fibre 3.1%, Ash 5.7%.

Nutritional additives (per kg)

Vitamin A 0,45 mg, Vitamin D3 0,0125 mg, Vitamin E 33,50 mg, Folic acid 0,30 mg, Niacin 20,00 mg, Pantothenic acid 18,00 mg, Vitamin B2 8,00 mg, Vitamin B12 0,04 mg, Vitamin B1 2,50 mg, Vitamin B6 1,50 mg, Biotin 0,02 mg, Vitamin C 500,00 mg, Selenium 0,35 mg, Iodine 1,50 mg, Manganese 50,00 mg, Copper 10,00 mg, Zinc 90,00 mg, Iron 90,00 mg, Choline 1.600,00 mg, Calcium 10.000,00 mg, Phosphorus 9.000,00 mg, Potassium 3.500,00 mg.

Dry weight nutrients

Above average

Average

Below average

* NFE carbohydrate level (i.e. not including fibre). Level estimated from available data.

Pricing

8kg bags RRP

£139.99

Grams per day

0g

Cost per day

£

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Company info
Made by: Pure Petfood 88 Pure Pet Food foods listed22 Pure Pet Food treats listed
Company HQ: Yorkshire, UK
Manufacturer's product description

" Brilliant Beef is a single source protein, complete human quality food packed with tasty beef. Grain and potato free with added superfood ingredients, Brilliant Beef is the type of food dogs dream of.

Get ready for clean bowls and happy pups. All Pure recipes, including Brilliant Beef, are all-natural, containing no rendered meats or derivatives, colours or any other nasty bits. Want to know the perfect recipe for your pooch? Click the create your plan button above and tell us about your dog, we'll then recommend the perfect recipe. "

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50% off your first Pure order!

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