Updated 21 Jan 2022
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Fishmonger's Finest Puppy

Type of food

Dry extruded complete

Dog types

Pet dogs

Breed sizes

Suitable for toy breed dogs
Adult weight 1-4kg. e.g. Chihuahua, Pomeranian, Yorkshire Terrier
Suitable for small breed dogs
Adult weight 4-10kg. e.g. Beagle, Dachshund, Jack Russell
Suitable for medium breed dogs
Adult weight 10-25kg. e.g. Border Collie, Staffie, Springer, Vizsla
Suitable for large breed dogs
Adult weight 25-45kg. e.g. Boxer, Labrador, Greyhound
Suitable for giant breed dogs
Adult weight 45kg+ e.g. Bernese, Great Dane, Mastiff

Dog ages

From weaning to 12 months

Pack sizes

1.5kg & 10kg bags


10kg bags = £34.99

Nutritional rating


At a glance

Natural: Free from added artificial preservatives, antioxidants, colourings, flavourings or other controversial synthetic ingredients
High meat content: Contains at least 30% meat ingredients (on a dry matter basis)
Hypoallergenic: Free from all ingredients that are regularly linked by veterinarians to food allergies and/or intolerance in dogs like wheat, maize, dairy products, soya products and artificial additives
Clearly labelled: Each ingredient is clearly and individually stated and there is at least a reasonable indication of the percentages of the main ingredients
Certified nutritionally complete: This food complies fully with the complete food nutrient tolerances as recommended by FEDIAF and/or AAFCO

Price per day

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Mixing bowl:

White Fish 57% (White Fish 30%, White Fish Meal 24%, White Fish Stock 3%), Dried Potato (26%), Fish Oil (10%), Beet Pulp, Minerals, Krill Meal (0.9%), Dried Seaweed (0.1%), Green Lipped Mussel (0.05%), Chicory Root Extract (0.05% as A Source of Prebiotic Fructo-Oligosaccharide), Yucca Extract (0.01%).

As fed (BETA):

Why is this different from the ingredients list?

Nutritional additives (per kg)

Vitamin A 35, 000iu, Vitamin D3 3, 500iu, Vitamin E 560mg, L-Carnitine 25mg. Trace Elements: Iron (as Iron (II) Sulphate Monohydrate) 40mg, Copper (as Copper (II) Sulphate Pentahydrate) 5mg, Zinc (as Zinc Oxide) 70mg, Zinc (as Zinc Chelate of Protein HydrolysateS) 50mg, Manganese (as Manganese (II) Oxide) 25mg, Iodine (as Calcium Iodate Anhydrous) 1.5mg, Selenium (as Sodium Selenite) 0.2mg.

Typical Analysis

Protein 30.0%, Fat 20.0%, Fibre 1.7%, Ash 9.0%, Moisture 8.0%.

Dry weight nutrients

Above average


Below average

* NFE carbohydrate level (i.e. not including fibre). Level estimated from available data.


10kg bags RRP


Grams per day


Cost per day


Approved supplier:

Fishmonger's Finest store finder:

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Company info
Name: Pets at Home
HQ: Cheshire, UK
Brands: Ava3030 Ava foods listed
Evolution Naturally
Fishmonger's Finest1111 Fishmonger's Finest foods listed
Pets at Home33 Pets at Home treats listed
Step Up To Naturals1111 Step Up To Naturals foods listed
Wainwright's5757 Wainwright's foods listed66 Wainwright's treats listed
Manufacturer's product description

" Fishmonger's Finest have made their recipes even better, and whilst the changes are minimal, we recommend that you transition your dog's food over 7 days, gradually decreasing the amount of their current food while increasing the amount of the new recipe Fishmonger's Finest.

Fishmonger's Finest recipes are ideal for dogs with sensitive stomachs, skin conditions and for those who simply enjoy fish at its finest.

Our Fishmonger's Finest selection includes amazing natural goodness: gentle, digestible fish protein with mussels and krill rich in Omega 3's and seaweed rich in minerals.

Fishmonger's Finest complete and gentle hypoallergenic recipes with no added grains have been specially formulated with all the vitamins and minerals your dog needs. They do not contain any dairy products, eggs, soya or other fillers which are sometimes known to cause allergies in sensitive dogs. Fishmonger's Finest marine ingredients may help maintain healthy skin and coat condition and promote the growth of healthy gut bacteria to support digestive health.

Not suitable for puppies under 2 months old. "

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14 Comments AADF Privacy Policy Sign in to comment
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Bob a year ago

We have a pup from a Bosnian kill shelter, she has had severe worm and Giardia problems and her digestive system is in a real mess. This food has calmed things down so much, her skin is not so inflamed, her coat is shining, her stools have firmed up a lot and her whole demeanour has changed.
She does drink and poo a bit more than we would expect, but that’s a small price to pay to see her looking so good.
She has stopped trying to eat rubbish when on walks and is no longer digging up grass roots to eat in the garden.
So glad we had this food recommended, tried so many others before with awful results.

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Denise Allsopp a year ago

Has anyone notice their dog/puppy going to the toilet more and drinking more water with this food? i mean it great food and totally turned our puppy around.

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laura Denise Allsopp a year ago

Yes! I have the same issue and not sure if it is normal?
I have a 7 month old French Bulldog and when we got him he had really bad allergies to the food the breeder recommended. We tried a few different brands and with all he had loose stool. On this he has firm poops but drinks A LOT of water and poops like 8 times a day which I think is excessive.

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Ali a year ago

Does anyone know if it will be back into stock soon? Its out of stock compleatlly at the moment :(

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Lyds Ali a year ago

It’s back with a new, not so improved recipe ...... my pup has gone right off it. How has your dog felt about the change?

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Laura Cosgrove Lyds a year ago

I was told by Pets at home it was out of stock because they had just changed the packaging! Complete lie, the whole composition has been changed and my puppy won't eat it!

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Lyds Laura Cosgrove a year ago

It’s terrible isn’t it?!
I am thinking of trying fish4dogs, what have you switched to?

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Evangeline Harmony a year ago

This is not £6.99 Its £8.99
Very good food for sensitive Bulldog puppies.

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Ruth M 4 years ago

I use this for my five month old cocker spaniel and she loves it, although she does like some wet food as a topper. The only food that seems to work for her after switching her, at our vet's recommendation, to James Wellbeloved. She got very sick with that and had terrible diarrhoea. The vet then put her on Hills which was even worse. I tried this as was getting desperate and she has thrived on a fish diet.

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Pat Doherty 4 years ago

I have my Cooper on this he is a 20 week broder collier puppy

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Abigail Griffith 5 years ago

Fishmongers finest firmed up my two foster puppies even while they had Campylobacter. It's fantastic food that doesn't affect my raw fed dogs if they manage to get hold of any. Would definitely recommend!

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Vicki Loughran 6 years ago

We have a French bulldog puppy who is prone to a sensitive tummy and after trying lots of different brands of food, Fishmongers Finest suits him well. His motions are solid & his coat is shiny so we will be keeping him on this. Maybe look at providing bigger bags.

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grbpt 6 years ago

We had decided before we got our puppy to put him on Akela's fish feast - as I had done a lot of research into his nutritional options. When we got the puppy, the breeder had him on a variety of mixture biscuits, intended for adults and virtually offering him no nutrition. He was barely eating any of the food and was having vicious diarrhoea. We went to pets at home and on my mobile I quickly looked up which food was at least similar to Akela's and would be gentle on his little stomach as we couldn't afford to wait for Akela to arrive whilst our poor puppy was suffering. Our results led us to fishmongers finest. I knew I needed to try and gradually introduce it, but when I mixed it he carefully picked out all the fishmongers finest and left his adult food - probably a wise decision. After that, he was fed solely on fishmongers finest and with fantastic results. His stools became more regular and were much more solid and he immediately started putting on weight and looking more like he should. We are about to start the switch onto Akela, as it is still higher rated than fishmongers - but it was a wonderful life saver in the meantime and I was really impressed. If ever Akela stopped production or if he doesn't enjoy Akela, we will happily switch back to fishmongers - it is such a shame the adult food isn't as highly rated or we would have considered just continuing with it for the long term.

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Kelly Dizzy Turner grbpt 6 years ago

How has your puppy got on the the fish akela?
We have had our puppy over 5 weeks now on the original akela but it's really not agreeing with her.
Stools have been terrible.
I bought a large bag of original and the fish. So I'm going to switch her to the fish one now as it's not getting any better.
I'm thinking the original just has to many different meats in it for her.
Thanks for the help.

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