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Bone Idol was created in 2016 from a belief shared between three friends, that every dog deserves to be healthy, happy and fabulous. We even have our very own hypoallergenic dog food.
Healthy at Bone Idol means great quality foods, naturally healthy treats, grooming services and wellbeing products to keep your dog in tip top shape. Your dog will always come first at Bone Idol.
Happy is a wagging tail, and the team at Bone Idol will always work to make your dog’s every visit to our flagship shop in Brighton the best one yet. Your dog’s happiness will always be a priority in the way we run our business.
Fabulous is what we do! From bespoke custom cuts and Asian fusion grooming, a curated collection of products in-store, limited edition ranges and bespoke products, handmade in Brighton collars and leads, 100% natural treats, the very best food, engaging toys for you and your dog, fashion and trend ranges and great customer service.