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Shop for this food
Cheshire, UK 
31
3This food is suitable for the following breed sizes:
Click here for more info.
In general, unless your dog has health issues, you probably won't have to worry about these figures. Click here for more information
Mixing bowl composition
This is the ingredients list as printed on the packaging or manufacturer's website.
Think of the 'mixing bowl' composition like a recipe - all the ingredients you would need to put in a 'mixing bowl' in order to make the food.
Ingredients have to be listed in descending order of their weight so the higher it appears, the more there is.
Highlighted ingredients
Ingredients that we believe to be controversial or inferior are highlighted in yellow with particularly low grade, highly contentious or excessively vague ingredients in red.
As fed composition
While the 'mixing bowl' composition is useful for knowing what went into the food, it doesn't always reflect what your dog is actually eating. This is because the processes that turn the ingredients into the finished pet food can significantly alter the relative weights of the ingredients.
For this reason we've calculated the approximate 'as fed' percentages for the main ingredient categories in the finished product.
Please note that these figures are very approximate. They are estimates based on the information provided by the manufacturer in the ingredients list so the clearer the terminology and the more percentages they provide, the more accurate our estimates will be. Wherever information is lacking, we always assume the worst.
Ingredient categories
◉ Meat ingredients: includes all meat and fish ingredients except isolated fats/oils.
◉Added oils and fats: includes all isolated oil and fat ingredients.
◉ Carb-rich ingredients: includes all ingredients derived from grains, pseudo-grains, potatoes and other starchy root vegetables, sweet potato and legumes (except whole peas which are categorised under fruit and veg) except for isolated protein and extracted oils. Also includes fibre supplements.
◉ Fruit and veg: includes all whole vegetables and fruits.
◉ Other: all other ingredients. Mostly made up by nutritional supplements and additives.
For more information on any ingredient, please take a look at our Dog Food Ingredient Glossary
The dry matter level of a nutrient is the percentage there would be in the food if all of the water was removed.
With water taken out of the equation, these figures allow the nutrient levels of foods of different types (like wet and dry) to be compared on an even playing field.
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66 out of 100 - Good
Our unique product ratings are calculated based on a number of characteristics including the quality and quantity of the stated ingredients, certain nutritional and technological additives and the processing methods used to create the food. They are designed to indicate how beneficial we think a food is likely to be for the majority of dogs when fed on a daily basis for an extended period. Click here for more information
Country of origin: United Kingdom
A technological additive is any substance added to a pet food "for a technological purpose and which favourably affects the characteristics of feed".
The most common categories of technological additives include preservatives and antioxidants, gelling agents and thickeners and probiotics.
While the primary effects of technoloical additives are certainly 'favourable' (increased shelf life in the case of preservatives & antioxidants, better food texture and consistency in the case of gelling agents and thickeners etc.) some have been linked to health problems in pets and should be treated with caution.
Unfortunately, many technological additives do not have to be declared by the manufacturer so just because they do not appear on the label does not necessarily mean they are not in the food. If in doubt, ask the manufacturer directly exactly what technological additives their foods contain.
Hayley Buckley• 5 months ago
I swapped to large breed puppy on the advice of my vet for my American bulldog, we had been successful in feeding her the wainwrights superfood so gradually increased this into her meals, big mistake! Although she likes the taste and we get a clean bowl every time we now have loose stools, we have tried for over a week, but looks like we are going back to her old food again.
PeterSherwin• 5 years ago
I have fed this to my giant American Labrador for more than 8 years without incident. This brand at least, I would occasionally change the food flavour because my lab, who had a sensitive stomach and a corn/wheat intolerance, could eat any of the Wainright's foods. I see nothing wrong with them, though I do wish that as a store brand they were a little cheaper than the competition.
Nicola Sheppard• 6 years ago
Can anyone from the pets at home nutrition centre please tell me what the kcal/kg for this product is. My malamute x tibetan mastiff is very happy on it but i want to ensure i don't overfeed him as i'm aware that growing too fast in such a large breed can lead to increased risk of hip dysplasia. Thanks Pets At Home!
amon000• 9 years ago
I have just started feeding my puppy this food and all seems to be well so far; I was researching a good mid-price food using this website and settled on this one to feed with some raw meat and some fresh fruit (apples) and veg. However, I have noticed that some people seem to be rather negative about this brand because it is made by Pets at Home. What is the problem here? I have looked at the ingredients in the food and there appears to be nothing horrid (i.e. causing health or behaviour issues to dogs) in it. Is this just dog food snobbery or have they got a point? I am now aware that this is a really emotive subject and would be interested to hear what others think. The bottom line is: I was looking for a balanced kibble at a mid-price to feed alongside fresh veg and some raw food, but have I got this wrong? Is Wainwright's food inferior to, say, James Wellbeloved? Or perhaps Arden Grange? Or am I worrying over nothing? Any advice welcome.
Graham Lewis
amon000• 8 years ago
I think it's just snobbery. I'm now using Wainwrights for our lab puppy and he's loving it. Initially I was using Evolution Naturally - but at £11.19 for 1.5kg bags I couldn't afford £60 per month + to feed him!
Wainwright's comes in at the right price, a few more carbs but a good kibble imho
Jo
Graham Lewis• 8 years ago
Likewise my lab pup loves this, is growing well but not over weight. The breeder recommended not to use high end food as it doesn't have enough fat and one of his pups fed this way was much more underdeveloped when he came to board. He also has bits and pieces of carrot, apple etc during training and I also use wet trays from wainwrights.