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Iams For Vitality Puppy Small and Medium Breed

Type of food

Dry extruded complete

Dog types

Pet dogs

Breed sizes

Suitable for toy breed dogs
Adult weight 1-4kg. e.g. Chihuahua, Pomeranian, Yorkshire Terrier
Suitable for small breed dogs
Adult weight 4-10kg. e.g. Beagle, Dachshund, Jack Russell
Suitable for medium breed dogs
Adult weight 10-25kg. e.g. Border Collie, Staffie, Springer, Vizsla
NOT suitable for large breed dogs
Adult weight 25-45kg. e.g. Boxer, Labrador, Greyhound
NOT suitable for giant breed dogs
Adult weight 45kg+ e.g. Bernese, Great Dane, Mastiff

Dog ages

From weaning to 12 months

Pack sizes

800g, 2kg & 12kg bags


12kg bags = £29.99

AADF rating


At a glance

Natural: Free from added artificial preservatives, antioxidants, colourings, flavourings or other controversial synthetic ingredients
Not high in meat: Contains less than 30% meat ingredients (on a dry matter basis) or meat percentage is unspecified
Not hypoallergenic: Contains wheat, maize, dairy products, soya products and/or artificial additives or has an ingredient list that is too unclear to rule out their presence
Not clearly labelled:

It is difficult to tell exactly what is in this food due to a lack of labelling clarity.

Certified nutritionally complete: This food complies fully with the complete food nutrient tolerances as recommended by FEDIAF and/or AAFCO

Price per day

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Mixing bowl:

Dried Chicken & Turkey 32% (Including Chicken 19%), Maize, Maize Grits, Animal Fat, Fresh Chicken (5.0%), Rice, Dried Beet Pulp (3.3%), Chicken Gravy, Minerals, Fish Oil, Dried Whole Egg, Fructooligosaccharides (0.21%), Brewers' Dried Yeast.

As fed (BETA):

Why is this different from the ingredients list?

Nutritional additives (per kg)

Vitamin A 47613iu, Vitamin C 60mg, Vitamin D? 1775iu, Vitamin E 146mg. Trace Elements: Cupric Sulphate Pentahydrate (Copper) 14mg, Potassium Iodide (Iodine) 2.8mg, Ferrous Sulphate Monohydrate (Iron) 75mg, Manganous Sulphate Monohydrate (Manganese) 43mg, Zinc Oxide (Zinc) 124mg, Sodium Selenite (Selenium) 0.09mg.

Typical Analysis

Protein 28.0%, Fat 17.0%, Fibre 1.9%, Ash 6.4%, Moisture 8.0%, Calcium 1.30%, Phosphorus 1.00%, Omega3 0.68%, Omega6 2.90%.

Dry weight nutrients

Above average


Below average

* NFE carbohydrate level (i.e. not including fibre). Level estimated from available data.


12kg bags RRP


Grams per day


Cost per day


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Company info
Name: Spectrum Brands
HQ: Wisconsin, USA
Brands: Eukanuba3636 Eukanuba foods listed
Iams88 Iams foods listed
Manufacturer's product description

" dried chicken & turkey 32% (including chicken 19%), maize, maize grits, animal fat, fresh chicken (5.0%), rice, dried beet pulp (3.3%), chicken gravy, minerals, fish oil, dried whole egg, fructooligosaccharides (0.21%), brewers' dried yeast. "

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Iris B 2 years ago

Puppy came from the breeder on this so am currently feeding it. Not the best, judging from the percentage it gets here, but not terrible either, and our pup seems to do well on it. He's happy and healthy, and produces firm poops. The feeding guideline is slighly off for us, though - he never seems to quite eat as much as the guidelines suggest, but that might be because he's not a greedy eater.

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