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743 
Shop for this food
Norfolk, UK 
18
7Suitable for all breeds of dogs
Click here for more info.
In general, unless your dog has health issues, you probably won't have to worry about these figures. Click here for more information
Mixing bowl composition
This is the ingredients list as printed on the packaging or manufacturer's website.
Think of the 'mixing bowl' composition like a recipe - all the ingredients you would need to put in a 'mixing bowl' in order to make the food.
Ingredients have to be listed in descending order of their weight so the higher it appears, the more there is.
Highlighted ingredients
Ingredients that we believe to be controversial or inferior are highlighted in yellow with particularly low grade, highly contentious or excessively vague ingredients in red.
Information in italics is not usually avaialble on the ingredients list but has been provided to us by the manufacturer to help with our ratings.
As fed composition
While the 'mixing bowl' composition is useful for knowing what went into the food, it doesn't always reflect what your dog is actually eating. This is because the processes that turn the ingredients into the finished pet food can significantly alter the relative weights of the ingredients.
For this reason we've calculated the approximate 'as fed' percentages for the main ingredient categories in the finished product.
Please note that these figures are very approximate. They are estimates based on the information provided by the manufacturer in the ingredients list so the clearer the terminology and the more percentages they provide, the more accurate our estimates will be. Wherever information is lacking, we always assume the worst.
Ingredient categories
◉ Meat ingredients: includes all meat and fish ingredients except isolated fats/oils.
◉Added oils and fats: includes all isolated oil and fat ingredients.
◉ Carb-rich ingredients: includes all ingredients derived from grains, pseudo-grains, potatoes and other starchy root vegetables, sweet potato and legumes (except whole peas which are categorised under fruit and veg) except for isolated protein and extracted oils. Also includes fibre supplements.
◉ Fruit and veg: includes all whole vegetables and fruits.
◉ Other: all other ingredients. Mostly made up by nutritional supplements and additives.
For more information on any ingredient, please take a look at our Dog Food Ingredient Glossary
The dry matter level of a nutrient is the percentage there would be in the food if all of the water was removed.
With water taken out of the equation, these figures allow the nutrient levels of foods of different types (like wet and dry) to be compared on an even playing field.
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93 out of 100 - Excellent
Our unique product ratings are calculated based on a number of characteristics including the quality and quantity of the stated ingredients, certain nutritional and technological additives and the processing methods used to create the food. They are designed to indicate how beneficial we think a food is likely to be for the majority of dogs when fed on a daily basis for an extended period. Click here for more information
Country of origin: Germany
A technological additive is any substance added to a pet food "for a technological purpose and which favourably affects the characteristics of feed".
The most common categories of technological additives include preservatives and antioxidants, gelling agents and thickeners and probiotics.
While the primary effects of technoloical additives are certainly 'favourable' (increased shelf life in the case of preservatives & antioxidants, better food texture and consistency in the case of gelling agents and thickeners etc.) some have been linked to health problems in pets and should be treated with caution.
Unfortunately, many technological additives do not have to be declared by the manufacturer so just because they do not appear on the label does not necessarily mean they are not in the food. If in doubt, ask the manufacturer directly exactly what technological additives their foods contain.
Miamoo• a month ago
This food has helped my girls tummy settle down. She loves it. How ever has anyone else noticed that the food in the bottom of the 600g tins is black??
Chloe Locke• 3 months ago
My girl absolutely loves the food - and love the fact its grain and potato free. No more explosive poos 😅 her poops are fab on this food and she does so well on it, and meat content is so high too! I feed it mixed with orijen and she wolfs it
Emma Bird• 4 months ago
Hi. Just wondering about the feeding guidance. On Natures Menu online feeding guidance, it says I should feed 500g to my dog, but all about dog food suggests 268g.
All About Dog Food
Emma Bird• 4 months ago
Hi Emma, I've just double checked the feeding guide against the one given on the cans themselves and the figures seem to be correct
Jacqueline• 5 months ago
Up to now a very good quality food my 3 dogs full of energy and the faeces are back to normal highly recommended
Louise• a year ago
Quick question- why does this brand have a German flag at top of the page, but the company address is all UK based. I’m trying to buy British made & this confused me!
All About Dog Food
Louise• a year ago
Great question Louise. Natures Menu is a British company but they get some of their wet foods made in a factory in Germany. I hope that helps
Louise• a year ago
Why does this brand have a German flag at the top of the page? Lower down it says it’s UK; Confused!
helayna• 6 years ago
my boy goes nuts for all 4 varieties of these cans , he loves them all and has made such a huge improvement in his coat , digestion . general health and attitude. my boy is 45kl malamute X czchwd and given most other cand foods he will finish it all and still be looking for more , these cans are grate as even halfed they are just a bit bigger then a normal can of food so easily split in to two meals :) 1000% recommend this food :)