Updated 30 Nov 2023
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Crave Adult Dry Review

Type of food

Complete dry extruded

Dog types

Pet dogs

Breed sizes

Suitable for toy breed dogs
Adult weight 1-4kg. e.g. Chihuahua, Pomeranian, Yorkshire Terrier
Suitable for small breed dogs
Adult weight 4-10kg. e.g. Beagle, Dachshund, Jack Russell
Suitable for medium breed dogs
Adult weight 10-25kg. e.g. Border Collie, Staffie, Springer, Vizsla
Suitable for large breed dogs
Adult weight 25-45kg. e.g. Boxer, Labrador, Greyhound
Suitable for giant breed dogs
Adult weight 45kg+ e.g. Bernese, Great Dane, Mastiff

Dog ages

From 12 months to old age

Pack sizes

1kg, 2.8kg, 7kg & 11.5kg bags


11.5kg bags = £49.79

AADF rating


At a glance

Natural: Free from added artificial preservatives, antioxidants, colourings, flavourings or other controversial synthetic ingredients
Not high in meat: Contains less than 30% meat ingredients (on a dry matter basis) or meat percentage is unspecified
Hypoallergenic: Free from wheat, maize, dairy products, soya products and artificial additives
Not clearly labelled:

It is difficult to tell exactly what is in this food due to a lack of labelling clarity.

Certified nutritionally complete: This food complies fully with the complete food nutrient tolerances as recommended by FEDIAF and/or AAFCO

Price per day


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Mixing bowl:

Natural Chicken 28.6% (Fresh Chicken 17.5%, Dried Chicken Protein), Pea Starch, Turkey 14.4% (Dried Turkey Protein, Turkey Liver Digest), Beef Greaves Protein, Dried Whole Peas, Poultry Fat, Dried Beet Pulp, Minerals, Dried Poultry Protein, Dried Alfalfa, Sunflower Oil.

As fed (BETA):

Nutritional additives (per kg)

Vitamin a 14450 IU, Vitamin D3 1594 IU, Copper (Copper II Sulphate Pentahydrate) 5.4 mg, Iodine (Potassium Iodide) 1.4 mg, Manganese (Manganous Sulphate, Monohydrate) 20.3 mg, Selenium (Sodium Selenite) 0.20 mg, Zinc (Zinc Sulphate, Monohydrate): 57.4 mg.

Typical Analysis

Protein 36.0%, Fat 15.5%, Fibre 2.6%, Ash 8.2%.


391.0 kcal/100g

Dry weight nutrients

Above average


Below average

* NFE carbohydrate level (i.e. not including fibre). Level estimated from available data.


11.5kg bags RRP


Grams per day


Cost per day


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Company info
Name: Nutro
HQ: Tennessee, USA
Parent company: Mars
Brands: Acana1919 Acana foods listed
Cesar11 Cesar foods listed
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Nutro1010 Nutro foods listed
Orijen1111 Orijen foods listed
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Techni-Cal44 Techni-Cal foods listed
Manufacturer's product description

" Dogs want the taste and nutrition of a diet that's rich in animal proteins — and the reason is simple. Protein-rich diets provide the nutrients for a strong and healthy dog, with the right amount of energy to play. Inspired by the diets of their wild dog ancestors, CRAVE recipes are always crafted with high-quality animal protein, the flavour dogs love and are made without grains.

Made with a minimum of 60% animal sources, CRAVE Adult Dry Dog Food is inspired by a dog's natural diet. CRAVE with Turkey & Chicken is made with Fresh Chicken for a high protein recipe which helps support strong and healthy muscles for your dog. CRAVE Dog Food is made without grains and has no artifical colours or flavours.

Complete dry pet food for adult (1+ years) dogs. "

Crave Review

Take a look at our latest Crave review.

@allaboutdogfood Replying to @Siral49 My review of Crave kibble. I'm still wondering what natural chicken is... #dogfood #dogsoftiktok #dogsoftiktok #dogfoodreview ? original sound - AllAboutDogFood


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Pat Beadle 4 years ago

It contains selenium in the form of sodium selenite rather than Organic Selenium S.cerevisiae so that puts me off for a start.

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Stu K Pat Beadle 3 years ago

This worried me until I did some research and found that the maximum quantity of sodium selenite allowed in dog food is 2.0mg per KG in the UK. Crave contains 0.09mg per KG which is well within
the realms of toxicity etc. Perfectly safe to use!!

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