Updated 10 Nov 2021
89 89 people have viewed this product in the last month
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Platinum Fit-Sticks

Type of food

Daily dog treat

Dog types

Pet dogs

Breed sizes

Suitable for toy breed dogs
Adult weight 1-4kg. e.g. Chihuahua, Pomeranian, Yorkshire Terrier
Suitable for small breed dogs
Adult weight 4-10kg. e.g. Beagle, Dachshund, Jack Russell
Suitable for medium breed dogs
Adult weight 10-25kg. e.g. Border Collie, Staffie, Springer, Vizsla
Suitable for large breed dogs
Adult weight 25-45kg. e.g. Boxer, Labrador, Greyhound
Suitable for giant breed dogs
Adult weight 45kg+ e.g. Bernese, Great Dane, Mastiff

Dog ages

From 6 months to old age

Pack sizes

300g tubs


300g tubs = £4.90

Nutritional rating


At a glance

Natural: Free from added artificial preservatives, antioxidants, colourings, flavourings or other controversial synthetic ingredients
Hypoallergenic: Free from all ingredients that are regularly linked by veterinarians to food allergies and/or intolerance in dogs like wheat, maize, dairy products, soya products and artificial additives
Not clearly labelled:

This product cannot been awarded the clear labelling logo because the percentage of the second ingredient is not declared.

Price per 100g

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Mixing bowl:

Fresh Chicken and Lamb Meat (76%), Fresh Chicken Liver, Broken Rice, Green-Lipped Mussel Extract, Dried Carrots, Dried Tomatoes, Dried African Marigold, Dried Dandelion, Dried Broccoli, Dried Green Tea, Dried Chamomile, Dried Oregano, Dried Milk Thistle Seed, Dried Cranberry Seed, Dried Seaweed, Potassium Chloride.

As fed (BETA):

Why is this different from the ingredients list?

Typical Analysis

Crude Protein 24.0 %, Crude Fibre 2.5 %, Crude Fat 9.9 %, Calcium 1.5 %, Crude Ash 6.5 %, Phosphorus 1.0 %, Moisture (Natural Content) 18.0 %.

Nutritional additives (per kg)


Dry weight nutrients

Above average


Below average


300g tubs RRP


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Company info
Name: Platinum 1111 Platinum foods listed33 Platinum treats listed
HQ: Bingen am Rhein, Germany
Manufacturer's product description

" We use Fleischsaftgarung to prepare our Fit-Sticks Chicken+Lamb. Fleischsaftgarung is a method of preparing fresh meat. It was developed in the kitchen and not in the feed industry. The method is based on techniques often used by culinary chefs to make the meat tastier and healthier by using meat juices. Fleischsaftgarung is a carefully selected combination of these cooking techniques, adapted to the physical needs and interests of dogs. Fleischsaftgarung is a process in which fresh meat is cooked in its own nutrient-rich meat juice, just like in the kitchen. Our snacks are produced when the fresh meat is cooked at a low temperature over a long period of time and the meat juice is constantly concentrated using a cooking technique known as reduction. Due to Fleischsaftgarung, our snacks are: - particularly nutritious, - a real treat for your dog - soft but chewy because of the meat juices - highly digestible - does not swell in the dog's stomach (no bloating), - contain fewer carbohydrates. We have our dog food tested regularly and independently by one of the most renowned test centres in Germany, the TÜV SÜD ELAB. "

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