Updated 08 Aug 2018
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Royal Canin Medium Adult

Type of food Dry extruded complete
Dog types Pet dogs
Breed sizes
NOT suitable for toy breed dogs
Adult weight 1-4kg. e.g. Chihuahua, Pomeranian, Yorkshire Terrier
NOT suitable for small breed dogs
Adult weight 4-10kg. e.g. Beagle, Dachshund, Jack Russell
Suitable for medium breed dogs
Adult weight 10-25kg. e.g. Border Collie, Staffie, Springer, Vizsla
NOT suitable for large breed dogs
Adult weight 25-45kg. e.g. Boxer, Labrador, Greyhound
NOT suitable for giant breed dogs
Adult weight 45kg+ e.g. Bernese, Great Dane, Mastiff
Dog ages From 12 months to 7 years
Pack sizes 4kg & 15kg bags
RRP 15kg bags = £57.99

Nutritional rating

33%

At a glance

Not natural: Contains some added artificial preservatives, antioxidants, colourings, flavourings and/or other controversial synthetic ingredients
Not high in meat: Contains less than 30% meat (on a dry matter basis) or meat percentage is unspecified
Not hypoallergenic: Contains one or more common allergy causing ingredients or has an ingredient list that is too unclear to rule out their presence
Not clearly labelled: It is difficult to tell exactly what is in this food due to a lack of labelling clarity

Price per day

£
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Nutrition

Ingredients List

Dehydrated Poultry Protein, Maize Flour, Maize, Wheat Flour, Animal Fats, Wheat, Hydrolysed Animal Proteins, Beet Pulp, Fish Oil, Minerals, Soya Oil, Yeasts and Parts Thereof, Hydrolysed Yeast (0.05%), Antioxidants.

Typical Analysis

Crude Ash: 6.1%. Crude Fibre: 1.3%. Crude Oil Fats: 14%. Protein: 25%.

Nutritional additives (per kg)

Vitamin A: 12500 IU, Vitamin D3: 800 IU, E1 (Iron): 43 mg, E2 (Iodine): 4.3 mg, E4 (Copper): 13 mg, E5 (Manganese): 55 mg, E6 (Zinc): 133 mg, E8 (Selenium): 0.11 mg.

Dry weight nutrients

Above average

Average

Below average

* NFE carbohydrate level (i.e. not including fibre). Level estimated from available data.

Pricing

15kg bags RRP

£57.99

Grams per day

0g

Cost per day

£

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Company

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Company info
Made by: Crown Pet Foods Ltd
Company HQ: Somerset, UK
Parent company: Mars
Sister brands: Cesar11 Cesar foods listed
Chappie22 Chappie foods listed
Frolic22 Frolic foods listed
Greenies44 Greenies treats listed
James Wellbeloved3737 James Wellbeloved foods listed88 James Wellbeloved treats listed
Pedigree1111 Pedigree foods listed1111 Pedigree treats listed
Techni-Cal1111 Techni-Cal foods listed
Manufacturer's product description

" NATURAL DEFENCES

Helps support your dog’s natural defences, thanks particularly to an antioxidant complex and manno-oligo-saccharides.

HIGH DIGESTIBILITY

Helps promote optimal digestibility thanks to an exclusive formula including very high quality protein and a balanced supply of dietary fibre.

OMEGA 3: EPA - DHA

Enriched formula with omega-3 fatty acids (EPA-DHA) to help maintain healthy skin. "

Nutritional rating

33%

Review

contains wheat

Wheat

contains artificial additives

Artificial additives

Royal Canin is one of the most popular super premium foods on the market, not just here in the UK but across Europe and beyond. They have taken customised nutrition to new heights and now have specific foods for dozens of different sizes and ages of dogs as well as a wide range of foods for individual dog breeds and a veterinary range for targeting particular health problems. Everything about Royal Canin screams quality - the pristine packaging, the well-above-average price tag, even the name itself all communicate excellence but does the food itself live up to the hype?

In short, no.

Firstly, there's no evidence to suggest that different breeds, sizes or even ages of dogs necessarily benefit from specialised diets. Fortunately, Royal Canin seem to agree as the ingredients of the majority of their foods are more or less the same, confirming the widely held suspicion that their vast range is more about appealing to customers and occupying shelf space than actually serving any nutritional purpose.

Virtually all of the Royal Canin range is based heavily on poultry meal, white rice, maize and wheat, none of which are particularly desirable in a dog food. Poultry meal is ok but it is always best to look for meats with named animal meat sources (like chicken, turkey, duck etc.); white rice is little more than a starchy filler while maize and wheat have both been consistently linked to dietary intolerance and digestive problems.

The other problem is that no percentages are provided for any of the ingredients making it very difficult to gauge the true quality of the food and also allowing the ratio's of the ingredients to change from batch to batch.

Looking specifically at the Medium Adult variety, there are also a number of other concerns. First off, although a meat ingredient may come first, suggesting that it is the most abundant ingredient, it is almost certainly only there because of a controversial practice known as 'grain splitting'. Ingredients have to be listed in order of their amount so the nearer the top, the more there is. By splitting a grain into two components - in this case maize and maize flour and also wheat and wheat flour, the grains drop down the ingredient list making it appear that meat is the first ingredient. In reality, it's likely that the real ingredient list would read 'maize, wheat, dehydrated poultry protein...' which is hardly the mark of a super premium food.

Further down the list we find more controversial ingredients: unspecified animal fats and hydrolysed animal proteins but most worrying of all are the un-named antioxidants. The term 'antioxidant' includes all sorts of additives, from natural vitamin E to some of the most contentious chemicals found in pet foods like BHA and BHT. As always, our advice where information isn't given is to assume the worst.

In pet food, price and quality don't always go hand in hand and nowhere is that more true than with the Royal Canin range. At nearly a pound a day to feed an 18kg dog but ingredients more inline with many budget foods, you wouldn't have to look far to find a food to give you more bang for your buck.

Conclusion: a budget food at a premium price.

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