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Purizon Adult Grain Free Review

Type of food

Complete dry extruded

Dog types

Pet dogs

Breed sizes

Suitable for toy breed dogs
Adult weight 1-4kg. e.g. Chihuahua, Pomeranian, Yorkshire Terrier
Suitable for small breed dogs
Adult weight 4-10kg. e.g. Beagle, Dachshund, Jack Russell
Suitable for medium breed dogs
Adult weight 10-25kg. e.g. Border Collie, Staffie, Springer, Vizsla
Suitable for large breed dogs
Adult weight 25-45kg. e.g. Boxer, Labrador, Greyhound
Suitable for giant breed dogs
Adult weight 45kg+ e.g. Bernese, Great Dane, Mastiff

Dog ages

From 12 months to old age

Pack sizes

1kg, 4kg & 12kg bags


12kg bags = £42.99

AADF rating


At a glance

Natural: Free from added artificial preservatives, antioxidants, colourings, flavourings or other controversial synthetic ingredients
High meat content: Contains at least 30% meat ingredients (on a dry matter basis)
Hypoallergenic: Free from wheat, maize, dairy products, soya products and artificial additives
Not clearly labelled:

It is difficult to tell exactly what is in this food due to a lack of labelling clarity.

Certified nutritionally complete: This food complies fully with the complete food nutrient tolerances as recommended by FEDIAF and/or AAFCO

Price per day


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Mixing bowl:

19% Dried Chicken Meat, 18% Dried Poultry Meat, Dried Potatoes, Dried Sweet Potatoes, 7% Freshly Caught Salmon, 7% Dried Egg, 5.5% Dried Herring, 5% Dried Duck Meat, Peas, 3% Dried Salmon, 3% Poultry Fat, 2% Hydrolysed Poultry Protein, Alfalfa, Potato Protein, Lignocellulose, 0.5% Salmon Oil, Psyllium, Dried Herbs (Thyme, Oregano, Sage, Parsley, Marjoram, Chamomile, Aniseed, Fenugreek, Marigold, Peppermint), Fructooligosaccharides, Apple, Carrots, Cranberries, Spinach Powder, Algae.

As fed (BETA):

Nutritional additives (per kg)

Vitamin a (25000 IU), Vitamin D3 (1500 IU), Vitamin E (200 IU), Vitamin C (200mg/kg), Vitamin B1 [Thiamine Mononitrate] (11mg/kg), Vitamin B2 [Riboflavin] (11mg/kg), Vitamin B6 [Pyridoxine Hydrochloride] (8.5mg/kg), Vitamin B12 [Cyanocobalamin] (45mcg), Biotin (330mcg), Choline Chloride (1300mg/kg), Folic Acid (1.13mg/kg), Niacin (75mg/kg), Calcium D Pantothenate (30mg/kg), Taurine (1200mg/kg), Zinc [as Zinc Oxide] (60mg/kg), Manganese [as Manganese II Oxide] (5mg/kg), Copper [as Copper II Sulphate, Pentahydrate) (4.5mg/kg), Iodine [as Calcium Iodate, Anhydrous] (1.5mg/kg), L-Carnitine (300mg/kg), Dl-Methionine (800mg/kg).

Typical Analysis

Protein 41.0%, Fat 17.0%, Fibre 3.0%, Ash 7.5%, Calcium 1.50%, Phosphorus 1.10%, Omega3 0.60%, Omega6 1.50%.


387.1 kcal/100g

Dry weight nutrients

Above average


Below average

* NFE carbohydrate level (i.e. not including fibre). Level estimated from available data.


12kg bags RRP


Grams per day


Cost per day


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Company info
Name: Matina
HQ: Munich, Germany
Brands: Barkoo
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Manufacturer's product description

" Purizon dry dog food is based on the natural carnivorous diet of dogs. This premium, complete dog food is made to a unique recipe with 70% meat and fish and is totally grain-free. It contains lots of fresh poultry meat and freshly caught fish as well as top quality salmon oil. Rather than using grain or rice, Purizon chooses to use top quality fruit and vegetables as well as a selection of delicious herbs. These valuable ingredients supply your pet with essential vitamins and minerals and help to keep your dog healthy and lively. Purizon is gently prepared so it retains all the vital nutrients, as well as the authentic, natural flavours of the ingredients. It contains no added sugars.

Purizon comes in handy, re-sealable bags.

Purizon Adult Dog - Grain-Free Chicken & Fish at a glance:

Contains 41% protein from top quality ingredients including lots of top fresh meat and fresh fish

Grain-free, with 30% fruit, vegetables and herbs

No added sugars

Carefully and gently prepared, naturally preserved "


3 Comments AADF Privacy Policy Sign in to comment
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Saija McGlashan 8 months ago

Has this product - grain-free Fish variety - had an ingredients overhaul? Looking at the list on Zooplus, it's as follows:

36% fresh salmon, 12% herring (dried), 9% plaice (dried), 8% Atlantic cod (dried), 8% saithe (dried), sweet potatoes (dried), potatoes (dried), 7% salmon oil, peas, linseed, psyllium husks, apples (dried), carrots (dried), cranberries (dried), dried herbs (spinach, thyme, oregano, sage, parsley, marjoram, chamomile, aniseed, fenugreek, marigold, peppermint), chicory inulin. [Protein 40.0%, Fat 18%, Fibre 1.5%]

They (Zooplus) also list a grain-free Salmon variety which also doesn't fit AADF's ingredients' list:

31% salmon protein (partially dried and hydrolysed), 25% fresh salmon, 16% potato flakes, 6.5% potato starch, 4% salmon oil, 4% egg (dried), 3.5% spinach (dried), dried beet pulp (desugared), sunflower oil, lignocellulose, linseed, seaweed flour, 0.2% yeast cell walls (rich in mannan-oligosaccharides and beta-glucans), 0.1% cranberries (dried), apple pomace, carrot pomace, 0.05% cornflower blossoms, rosemary, Dandelion leaves, parsley, chamomile, nettle, buckhorn. [Protein 31.0%, Fat 17%, Fibre 3%]

If I'm trying to find a suitable Nutritional Rating, I'd love it if the ingredients would reliably match those actually available to be bought. Could AADF please check this out with Purizon?

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Russell Sayers 5 years ago

No idea if it's just an particular ingredient but this food caused our Staffy to vomit (8 times in one day!) leading to an expensive trip to the vets and treatment for gastroenteritis.
I've read other reviews that have been glowing so possibly an isolated case.

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