Updated 15 Jun 2018
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Mcadams Large Breed

Type of food Dry baked complete
Dog types Pet dogs
Breed sizes
NOT suitable for toy breed dogs
Adult weight 1-4kg. e.g. Chihuahua, Pomeranian, Yorkshire Terrier
NOT suitable for small breed dogs
Adult weight 4-10kg. e.g. Beagle, Dachshund, Jack Russell
NOT suitable for medium breed dogs
Adult weight 10-25kg. e.g. Border Collie, Staffie, Springer, Vizsla
Suitable for large breed dogs
Adult weight 25-45kg. e.g. Boxer, Labrador, Greyhound
Suitable for giant breed dogs
Adult weight 45kg+ e.g. Bernese, Great Dane, Mastiff
Dog ages From weaning to old age
Pack sizes 2kg boxes, 10kg bags
RRP 10kg bags = £89.99

Nutritional rating

80%

At a glance

Natural: Free from added artificial preservatives, antioxidants, colourings, flavourings or other controversial synthetic ingredients
Not high in meat: Contains less than 30% meat (on a dry matter basis) or meat percentage is unspecified
Hypoallergenic: Free from all ingredients that are regularly linked by veterinarians to food allergies and/or intolerance in dogs like wheat, maize, dairy products, soya products and artificial additives
Clearly labelled: Each ingredient is clearly and individually stated and there is at least a reasonable indication of the percentages of the main ingredients

Price per day

£
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Nutrition

Ingredients List

Whole British Free Range Chicken (50%), Sweet Potato (22%), Tapioca (7.4%), Chicken Fat, Vegetable Fibres (from Sweet Potato and Peas), Chicken Stock, Pea Protein, Salmon Oil, Yeast, Minerals, Vitamins, Green Lipped Mussel (0.01%), Prebiotics (FOS 0.1% MOS 0.1%), Citrus Extract, Hand Cut Irish Seaweed, Lentils, Yucca, Spinach Powder, Dried Tomato, Dried Carrot (0.01%), Chamomile Flowers, Lavender, Cranberries (0.01%), Marigold, Rosemary Extract.

Italicised text = Information not usually on label but provided by manufacturer to help with our ratings.

Typical Analysis

Crude Protein 22.0%, Fat 14.5%, Crude Fibre 3.0%, Crude Ash 7.0%, Omega 3 0.5%, Omega 6 3.5%, Calcium 1.4%, Phosphorus 0.72%.

Nutritional additives (per kg)

Vitamin A 19000 IU, Vitamin D3 1900 IU, Vitamin E 110mg, Ferrous sulphate monohydrate 133mg, Copper sulphate pentahydrate 28mg, Manganese sulphate monohydrate 94mg, Zinc sulphate monohydrate 278mg, Calcium iodate 1.6mg, Sodium selenite 0.55mg.

Dry weight nutrients

Above average

Average

Below average

* NFE carbohydrate level (i.e. not including fibre). Level estimated from available data.

Pricing

10kg bags RRP

£89.99

Grams per day

0g

Cost per day

£

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Company

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Company info
Made by: McAdams 1010 Mcadams foods listed
Company HQ: East Sussex, UK
Manufacturer's product description

" We use whole chickens, no meat meal and no grain.

We simply take whole British free range chicken, minus their heads, feet and offal, and blend them with the finest natural ingredients to create our delicious food.

When most other dry foods claim to use 'fresh chicken’ they are using carcasses that have been stripped of meat. You might see this referred to as freshly prepared chicken on the ingredient list. "

Nutritional rating

80%

Review

hypoallergenic

Hypoallergenic

natural

Natural

clear ingredients list

Clearly labelled

McAdams have really broken the mould with their baked foods. Rather than just knocking out another high-end extruded food with a slightly different ingredients list to their competitors, McAdams have re-examined pet food production from the bottom up and have come up with a truly novel and unquestionably high quality product.

Although there are several factors that make McAdams stand out, the production method and the meat content are by far the most interesting.

McAdams make their biscuits through a process of slow baking at relatively low temperatures and then gentle air drying over a period of around 4 hours. Unlike conventional extrusion which generally involves very high temperatures and pressures that may have an adverse impact on natural nutrient levels, McAdams' less severe technique is very likely to leave more nutrients intact making the food healthier for our dogs.

And then there's the meat content. When McAdams was first launched in 2015, it was the first dry food in the UK to use only fresh meats with zero meat meal. Since most authorities agree that fresh meats, even when used in dry pet foods, are both more nutritious and easier to digest than meat meals, this was a big step forward for complete dog foods.

But not content with the run of the mill fresh meats that are available to the rest of the industry, McAdams went to the length of sourcing their own whole free range chickens direct from DEFRA approved British farms which must make it amongst the highest quality meat we're aware of in any dog food.

The one problem is that there isn't quite enough of it. Since fresh meat is very high in moisture, you can only add so much before the mix gets too sloppy to form biscuits. But 50% fresh meat (around 23% on a dry-matter basis) doesn't provide quite enough protein on its own so McAdams are forced to top-up with a little pea protein. While this trade-off is understandable given McAdams' staunch opposition to meat meal, we just don't believe that pea protein is better for dogs than meat meal which is why we're unable to award the full 5 stars.

This minor issue aside, McAdams is still an outstanding food.

Needless to say, it is free from all of your usual nasties like artificial additives, added sugars, salts and any of the ingredients most often linked with health problems making it a good hypoallergenic option for sensitive dogs. McAdams is also grain free which will be music to the ears of the growing numbers of grain-sceptics out there.

The primary carbohydrate in McAdams is nutrient-packed sweet potato - an excellent source of a wide range of vitamins and minerals. A small amount of tapioca is also added to provide the necessary amount of starch to allow the mix to bind into a biscuit.

The list of healthy additions like fruits, vegetables and botanicals is impressive from green lipped mussels (which can really help with joint problems) to seaweed, spinach, cranberries and several nutritious herbs.

As you might expect, McAdams is not a cheap option. In fact, despite the relatively low recommended feeding amounts, the price per day still puts it in our top 10 most expensive dry foods on the site but bearing in mind the quality of the ingredients and non-intensive production method, the price tag seems quite justified.

So, what's in the bowl? McAdams is exceptional. The gentle production method coupled with the dedication to sourcing excellent ingredients really makes it stand out amongst other dry dog foods. Only the slightly low meat content keeps it from our top score.

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McAdams - Ethical food with ingredients you can trust

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