Updated 10 Aug 2023
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HiLife FEED ME Review

Type of food

Complete dry semi moist

Dog types

Pet dogs

Breed sizes

Suitable for toy breed dogs
Adult weight 1-4kg. e.g. Chihuahua, Pomeranian, Yorkshire Terrier
Suitable for small breed dogs
Adult weight 4-10kg. e.g. Beagle, Dachshund, Jack Russell
Suitable for medium breed dogs
Adult weight 10-25kg. e.g. Border Collie, Staffie, Springer, Vizsla
Suitable for large breed dogs
Adult weight 25-45kg. e.g. Boxer, Labrador, Greyhound
Suitable for giant breed dogs
Adult weight 45kg+ e.g. Bernese, Great Dane, Mastiff

Dog ages

From 12 months to 7 years

Pack sizes

2kg, 6kg, 8kg & 12kg bags


12kg bags = £29.99

AADF rating


At a glance

Not natural: Contains some added artificial preservatives, antioxidants, colourings, flavourings and/or other controversial synthetic ingredients
Not high in meat: Contains less than 30% meat ingredients (on a dry matter basis) or meat percentage is unspecified
Not hypoallergenic: Contains wheat, maize, dairy products, soya products and/or artificial additives or has an ingredient list that is too unclear to rule out their presence
Not clearly labelled:

It is difficult to tell exactly what is in this food due to a lack of labelling clarity.

Certified nutritionally complete: This food complies fully with the complete food nutrient tolerances as recommended by FEDIAF and/or AAFCO

Price per day


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Mixing bowl:

Beef Meal (24%), Wholegrain Wheat, Wheat Bran, Sugar, Vegetable Glycerine, Chicken (4%), Poultry Fat, Meat Stock, Dried Garden Vegetables (1.1%), Salt, Minerals, Cheese Powder (0.1%), Chicory Extract (0.05%), Yeast Extract (0.05%).

As fed (BETA):

Nutritional additives (per kg)

Vitamin a 19000 IU, Vitamin D3 1800 IU, Vitamin E 250 mg, Zinc (3b603) 63 mg, Copper (3b405) 5 mg, Iodine (3b202) 1.5 mg, Selenium (3b801) 0.15 mg, Manganese (3b503) 20 mg.

Technological additives

Antioxidants, Preservatives, Colourants..

Typical Analysis

Protein 20.0%, Fat 7.5%, Fibre 3.0%, Ash 9.5%, Moisture 18.0%, Calcium 2.00%, Phosphorus 1.70%, Omega6 1.50%.


296.0 kcal/100g

Dry weight nutrients

Above average


Below average

* NFE carbohydrate level (i.e. not including fibre). Level estimated from available data.


12kg bags RRP


Grams per day


Cost per day


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Company info
Name: Town & Country Petfoods
HQ: Leicestershire, UK
Parent company: Assisi Pet Care Group
Brands: Burns2525 Burns foods listed11 Burns treats listed
HiLife66 HiLife foods listed
Pet Munchies1111 Pet Munchies treats listed
Manufacturer's product description

" Made in the UK, HiLife FEED ME! is 100% complete and balanced, semi moist food for adult dogs.

A great alternative to dry dog food, FEED ME! blends turkey & chicken proteins with tasty bacon & vegetables, along with all the essential fatty acids, vitamins and minerals that, not only helps keep your dog healthy but, also gives them a food they will love to the bottom of their bowl.

FEED ME! can help your dog's nutritional needs with:-

HEALTHY DIGESTION - helped by chicory extract & wholegrain fibre

HEALTHY BODY & MUSCLE TONE - supported by high quality meat proteins

HEALTHY SKIN & COAT - assisted by omega fatty acids vitamin A and zinc

HEALTHY TEETH & STRONG BONES - aided by vitamin D and calcium

natural DEFENCES - immune supporting tocopherol-rich antioxidants

HEALTHY EYES & VISION - supported by added vitamin A

This Turkey and Chicken flavoured with Bacon and Veg range is available as a in 2kg bags, 8kg (4 x 2kg bags), and 12kg bulk boxes. "


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