Updated 14 Sep 2023
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Step Up Dry Food Adult Light & Sensitive Review

Type of food

Complete dry extruded

Dog types

Pet dogs

Breed sizes

Suitable for toy breed dogs
Adult weight 1-4kg. e.g. Chihuahua, Pomeranian, Yorkshire Terrier
Suitable for small breed dogs
Adult weight 4-10kg. e.g. Beagle, Dachshund, Jack Russell
Suitable for medium breed dogs
Adult weight 10-25kg. e.g. Border Collie, Staffie, Springer, Vizsla
Suitable for large breed dogs
Adult weight 25-45kg. e.g. Boxer, Labrador, Greyhound
Suitable for giant breed dogs
Adult weight 45kg+ e.g. Bernese, Great Dane, Mastiff

Dog ages

From 12 months to 7 years

Pack sizes

2kg & 14kg bags


14kg bags = £29.99

Exclusive to

Pets at Home

AADF rating


At a glance

Natural: Free from added artificial preservatives, antioxidants, colourings, flavourings or other controversial synthetic ingredients
High meat content: Contains at least 30% meat ingredients (on a dry matter basis)
Not hypoallergenic: Contains wheat, maize, dairy products, soya products and/or artificial additives or has an ingredient list that is too unclear to rule out their presence
Not clearly labelled:

It is difficult to tell exactly what is in this food due to a lack of labelling clarity.

Certified nutritionally complete: This food complies fully with the complete food nutrient tolerances as recommended by FEDIAF and/or AAFCO

Price per day




Mixing bowl:

Poultry Meal (18.5% Incl. Chicken 14.5%), Brown Rice (16%), Whole Barley (16%), Maize, Dried Peas (8%), Fish Meal (4%), Whole Grain Oats (4%), Poultry Fat (4%), Beet Pulp, Poultry Gravy, Minerals, Dried Apple (1% Equivalent To 4% Apple), Dried Sweet Potato (1% Equivalent To 4% Sweet Potato), Salmon Oil (0.5%), Dried Chicory, Glucosamine (0.025%), Chondroitin (0.015%).

As fed (BETA):

Nutritional additives (per kg)

Vitamin a 18000iu, Vitamin D3 1800iu, Vitamin E 120mg, Taurine 500mg, L-Carnitine 100mg/kg, Trace Elements: Zinc (as Zinc Sulphate Monohydrate) 50mg, Iron (as Iron II Sulphate Monohydrate) 40mg, Manganese (as Manganese Ll Oxide) 30mg, Copper (as Copper II Sulphate Pentahydrate) 8mg, Iodine (as Calcium Iodate Anhydrous) 1.5mg, Selenium (as Sodium Selenite) 0.15mg.

Technological additives

None Stated.

Typical Analysis

Protein 23.0%, Fat 9.0%, Fibre 3.5%, Ash 7.5%, Moisture 10.0%.

Dry weight nutrients

Above average


Below average

* NFE carbohydrate level (i.e. not including fibre). Level estimated from available data.


14kg bags RRP


Grams per day


Cost per day


Approved supplier:

Pets at Home

Step Up To Naturals store finder:

Store finder


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Company info
Name: Pets at Home
HQ: Cheshire, UK
Brands: Ava3131 Ava foods listed
Evolution Naturally
Fishmonger's Finest11 Fishmonger's Finest foods listed
Pets at Home1111 Pets at Home foods listed44 Pets at Home treats listed
Step Up To Naturals1111 Step Up To Naturals foods listed
Wainwright's5959 Wainwright's foods listed77 Wainwright's treats listed
Manufacturer's product description

" Step Up to Naturals - Delicious healthy, natural goodness that, tail waggingly, doesn't cost the earth.

Crammed with all natural goodness our Set Up to Naturals recipes have been carefully formulated to deliver the perfect balance of clean, honest and extra tasty ingredients we know your dog will love.

Made with all natural ingredients wheat free recipes.

Step Up light and sensitive contains less fat than the standard Step Up and contains fish for those dogs who suffer with sensitive stomachs.

Wholesome nutrition that feeds body, mind and spirit.

With added vitamins, fruit and vegetables, omega 3 and whole grains.

Suitable for Adult Dogs 1-7 Years.

Approximate Dimensions (Product): 71 x 38 x 21cm "

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9 Comments AADF Privacy Policy Sign in to comment
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SophieProut 8 months ago

I tried multiple dog foods for my fussy dog. tried this food and he has now been on it for over 1 year. cant complain. great food

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Dean Percival one year ago

I’m still

Finding it in store but it’s normally right at the back and expensive brands at the front. My dog loves this and his coat is amazing since switching over

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Bonbru Dean Percival 11 months ago

I'm going to have a look tonight, hopefully it's there :)

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DampPond one year ago

I can't find this on the Pets at Home website - does it exist anymore?

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Gemma Nash one year ago

I'm confused why this rates better than the step up grain free. Can someone please explain?

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Dragonlady Gemma Nash one year ago

Grain free dosnt automatically make it better, especially not nutritionally. It's designed for dog breeds who struggle to digest grains like my 3yr old lab cross who gets bloated and gassy if there to much grain in his diet.

Grain free has become the dog food version of the "gluten free is better" trend.

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Gemma Nash Dragonlady one year ago

thanks for the info. I might swap my dogs to this since it has more meat in it.

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Linda Parkes 6 years ago

I used to feed my two 4 year old bitch puggles, Harringtons Hypo allergenic but the price rocketed once they started advertising on tv so I chose Step up Light & sensitive as an alternative. Puggles are prone to weight gain, but on this food there weight has stabilised, though I was a bit concerned with it being so high in carbs even though it says light. The brown rice I think in the ingredients has certainly helped fill them up, they love the taste and seem very satisfied on it. I love the saving iv made on my purse.

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Jovita Rush-Morgan 7 years ago

I chose this food as one of my dogs has a sensitive belly and my other is prone to weight gain. This suited both and it rates slightly better than the others in this range. My dogs love it! The saluki mix is very fussy but he'll run up when i get their food bowls and eagerly waits for his food. My greyhound practically dances with excitement (though she'll eat anything lol). They have good solid poops and my saluki mix is actually keeping weight on because he is now eating which is a miracle! They are growing back some of the hair they lost through allergies to their last food and coats have a nice shine :)

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